Welcome to the world of Amara!

A small business, a small base. This is how Late Shri Ramkishore Bansal (Patodia) started business from the narrow lanes and vibrant atmosphere of Old Delhi in early 1950s. Using the inspirations found in the traditions and vibrancy of Old Delhi, this small business forged its path, offering products or services that resonated with the local community. The genuine connections it fostered with its customers and the determination to create something special propelled this business forward into various verticals like Paper, Electronics, Packaging and Chemicals.

The Chemicals business under the name and style Ramkishore Chemicals Coy (until recently Ramkishore Chemicals LLP) was established in 1972. With nearly five decades of operation, Ramkishore's chemicals business has gained extensive expertise and industry knowledge. This rich legacy positions the company as a trusted and reliable provider of industrial chemicals and solvents serving various industries and fulfilling the diverse needs of its customers all over India.

The transition from RAMKISHORE to AMARA as a professional identity signifies the company's growth and expansion beyond its family roots. By adopting the name Amara, the company takes on a more professional and international identity, reflecting its aspirations to venture into new businesses and explore opportunities in different countries.

This rebranding represents a strategic move to position the company as it evolves and ventures into new territories. It enables AMARA to establish a distinct image that resonates with a broader audience and allows for greater recognition and acceptance in the global business arena.

By embracing the name Amara, the company can build a strong professional brand that is not limited to its familial origins, but instead focuses on its vision, values, and the diverse range of services it offers. This shift in identity demonstrates AMARA's commitment to adaptability and aligning with the changing demands of the market. Why name the business AMARA?

The name "Amara" holds significant meaning as it originates from multiple languages, including Igbo, Sanskrit, and Spanish. "Amara" is a name that carries deep symbolism and reflects the ethos of our company. In Igbo, "Amara" translates to "Everlasting; Grace; Immortal; To love," encompassing the qualities of longevity, elegance, and eternal love. This touch of Igbo language adds a cultural richness and a sense of heritage to the name, highlighting the diverse influences that shape your company's identity.

Additionally, in Sanskrit, "Amara" represents the concept of immortality, further emphasizing the idea of lasting impact and continuous growth that your company seeks to achieve. It conveys the belief that AMARA, like its name, is not bound by limitations but embraces "INFINITE POSSIBILITIES" and transformative opportunities, by exploring new horizons, embracing innovation, and continuously seeking opportunities for growth and success.

The incorporation of the Spanish language adds yet another layer of significance to the name. Symbolically, "Amara" in Spanish means "To love," emphasizing the importance of love not only within the company but also in its relationships with clients, partners, and the community.

The emblem of AMARA represents the core values and essence of the company.

At its center is a wheel, symbolizing the wheel of Karma and that there is life is always in motion. This wheel signifies the dynamic nature and continuous growth of AMARA. The outer wheel of the emblem is divided into four parts, each representing the diverse businesses under AMARA. These businesses include Hospitality, Seed Finance, Real Estate, and Chemicals.

In addition, the four parts of the outer wheel symbolize the four ethos of AMARA: Take Initiative, Be Proactive, Innovate, and Make the Difference. These ethos serve as guiding principles for the company and highlight the company's commitment to proactive actions, creativity, and making a positive impact in all endeavours.

AMARA Group has also created a niche in boutique residential construction and seed financing businesses.

Boutique residential construction highlights AMARA's focus on creating unique and exclusive living spaces. Through meticulous attention to design, craftsmanship, and the use of high-quality materials, AMARA strives to deliver residences that exude luxury, elegance, and comfort. These boutique residential projects cater to individuals seeking distinctive and personalized living experiences.

At the same time, AMARA Group is also engaged in seed financing. Seed financing involves providing initial capital and support to promising startup ventures or early-stage businesses. By investing in these nascent enterprises, AMARA Group helps fuel their growth and innovation, contributing to the entrepreneurial ecosystem. Seed financing demonstrates AMARA's commitment to fostering new ideas, supporting emerging entrepreneurs, and nurturing the next generation of businesses.

Recently, AMARA has added a new venture and entered the hospitality industry by acquiring high-end fine dining restaurant in the USA. This expansion into the hospitality business demonstrates AMARA's agility, vision, and the willingness to embrace new opportunities.

The addition of such fine dining establishments showcases AMARA's dedication to offering exceptional experiences, exquisite cuisine, and impeccable service to its valued guests. The entry into the hospitality sector further diversifies AMARA's portfolio and solidifies its presence as a multifaceted company.

The combination of the emblem and the tagline creates a strong visual and verbal representation of AMARA's core identity and values. It conveys a sense of dynamism, forward-thinking, and the drive to make a lasting impact across diverse industries.